3 Swans Limited - Intelligent dispensing solutions with advice you can trust
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About Us

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Whether you need help to get your product out of a container or keep it safely in, chances are high that 3 Swans can help you.

We specialise in plastic dispensing solutions, mainly plastic taps and pumps (including trigger sprayers) and fittings for IBCs (1000L tanks). However, to complement these products we also have products focussed on keeping your liquids safely inside containers e.g. drum bungs, tamper evident seals and vented closures.

3 Swans Ltd was founded by John McCracken in 1998. His daughter, Jo McCracken, joined him in 2003 and has managed 3 Swans since John’s retirement in 2011. Sadly, John passed away in 2015 but the business he founded continues to thrive.

We are still a privately owned company, located in Pukete, Hamilton, New Zealand. Hamilton is 110 km south of Auckland. It has a catchment population in excess of 1 million within a 150 km radius. Hamilton is the commercial centre of New Zealand’s key dairy farming and thoroughbred horse region, the Waikato.

 The 3 Swans Way

Our key business values form the cornerstone of the business and the 3 Swans way of doing things.

Our Key Business Values:

  • Integrity, honesty and friendliness
  • Strive to be experts in our industry and products
  • Quality customer service where we use initiative to help customers
  • Dedicated to supplying the right products at the right time with no stress
  • Accountability for our own tasks and deadlines
  • Respect for each other and each other’s roles

Where did the name ‘3 Swans’ come from?
This is a question we get asked a lot. When John was in the process of setting up his new business he found himself gazing out the kitchen window, thinking about what to name the new company. Across his view flew three swans. John has three daughters so he took this as a sign that he should name his business ‘3 Swans Ltd’, and so he did.

We like to give back to our local community and other national charities.
Causes we are supporting in 2023 are:

Burn Support Charitable Trust https://www.burns.org.nz/

Cancer Society www.cancernz.org.nz

DEBRA (The Kiwi charity working on behalf of people with the rare skin blistering condition Epidermolysis Bullosa (EB) www.debra.org.nz

Downs Syndrome Youth Development Workshop www.nzdsa.org.nz

KidsCan https://www.kidscan.org.nz/ 

Koro Care Charitable Trust https://korucare.co.nz/

Leukaemia & Blood Cancer New Zealand (LBC) https://www.leukaemia.org.nz/

The Neurological Foundation www.neurological.org.nz

Police Managers Guild Trust www.pmgt.org.nz

Radio Lollipop https://www.radiolollipop.org/

Special Needs Children’s Christmas Party

Waikato Women’s Fund https://wwf.momentumwaikato.nz/make-a-change

Women’s Refuge www.womensrefuge.org.nz

And some other Give A Little Causes